Personal safety continues to be a growing concern for women in all walks of life—whether commuting, traveling solo, walking home after dark, or navigating daily tasks in unfamiliar areas. TRUalert is a personal safety app designed to address these concerns with a discreet, reliable, and real-time emergency support system.
With emergency access via SMS (through TRUalert’s trusted partner, Noonlight), women now have a direct line to help—without needing to rely on live tracking or security patrols. In a world where proactive safety matters, TRUalert is an essential tool for peace of mind.
Why is safety important for women?
Safety is crucial for women for several reasons:
- Prevention of Violence: Women face a higher risk of domestic violence, sexual assault, and harassment. Studies indicate that 1 in 4 women experience severe physical violence from an intimate partner during their lifetime, making safety measures essential for prevention and protection empowerment.
- Confidence: When women feel safe, they are more likely to engage in daily activities such as going to school, work, or social events. Enhanced safety leads to greater confidence and independence, enabling women to pursue their goals without fear .
- Well-being: Safety impacts mental and physical health. Experiencing violence or harassment can lead to long-term psychological effects, including anxiety and depression, thus highlighting the need for effective safety tools and resources .
- Societal safety for women contributes to the overall well-being of communities. Safe environments encourage participation in social, economic, and political activities, ultimately leading to stronger, more equitable societies .
- Access to Resources: Access to vital resources, such as healthcare, education, and employment. Women who feel secure are more likely to seek out and benefit from these essential services .
These factors illustrate why prioritizing women’s safety is essential, not just for individual well-being but for the health of society as a whole.
What are the safety issues women face?
Women face a range of safety issues that can impact their physical and emotional well-being. These concerns often arise in both public and private spaces, highlighting the need for increased awareness and effective safety measures.
- Domestic Violence: Many women experience abuse from intimate partners, with 1 in 4 women experiencing severe physical violence by an intimate partner during their lifetime. [Source: National Coalition Against Domestic Violence]
- Sexual Assault: Statistics indicate that 1 in 5 women in the U.S. has been raped in her lifetime, revealing the pervasive nature of sexual violence. [Source: RAINN]
- Street Harassment: A significant percentage of women report experiencing street harassment, with studies showing that nearly 65% of women have faced such incidents. [Source: Right To Be]
- Human Trafficking: Women are disproportionately affected by human trafficking, accounting for about 71% of trafficking victims globally. [Source: UNOC]
- Workplace Harassment: Many women encounter harassment in the workplace, with nearly 60% of women experiencing unwanted sexual advances or remarks at work. [Source EEOC]
- 50% of women reported feeling unsafe walking alone at night in their neighborhoods. (Source: Bureau of Justice Statistics)
- 55% of women say they have changed their behavior out of fear of becoming a victim of violence. (Source: Pew Research Center)
- 76% of women in a survey stated that they would use a personal safety app if they felt unsafe. (Source: SafeWise)
These safety issues underscore the importance of providing women with tools and resources to enhance their security. Empowering women through awareness and safety measures can help create safer environments for all.
How can women stay safe?
In addition to situational awareness, women can enhance their safety by:
- Avoiding isolated areas at night
- Trusting their instincts
- Letting someone know their whereabouts
- Keeping phones easily accessible
- Using TRUalert for fast emergency support and real-time safety updates
TRUalert: A Modern Safety App for Real-World Situations
TRUalert gives women an instant connection to help when they feel unsafe—without needing to rely on live GPS tracking or security patrols.
Here’s how it works:
- Press the emergency button in the app.
- You’ll receive a prompt to watch for an SMS from Noonlight.
- From there, all communication happens via text or phone call.
- Once the situation is resolved, you’ll receive a detailed follow-up report stored in your app history.
✅ No live location tracking
✅ No crime maps
✅ No security personnel dispatch
✅ 100% privacy-first support via SMS-based Noonlight dispatch
Key Features of TRUalert for Women
- Emergency Button: One tap connects you via SMS to a trained dispatcher who initiates help based on your situation.
- Safety Pulse: A community-driven feed where users share real-time safety incidents—stay informed about what’s happening around you.
- Follow-Up Reports: After each alert, receive a detailed incident report for personal or legal documentation.
- Multi-User Access: Every subscription includes up to 2 additional users—perfect for sharing with trusted friends or family.
Flexible Pricing Plans
Annual Guardian
$99.90
$129.99
- Annual payment due upon using the 3rd ALERT or at the 12-month mark, whichever comes first
- Follow-up reports provided for each ALERT response
- Reports can be used for police reports, insurance claims, work absence documentation, etc.
- 1 main user, with the option to add 2 additional users
- Automatic renewal on the anniversary date
- Follow-up reports provided for each ALERT response
- Reports can be used for police reports, insurance claims, work absence documentation, etc.
- 1 main user, with the option to add 2 additional users
- Automatic renewal on the anniversary date
Community Engagement and Safety
TRUalert’s Safety Pulse transforms personal safety into a collective effort. Users can:
- Share live updates about suspicious activity
- Receive community-based alerts in real time
- Collaborate with others to create safer streets and campuses
This feature encourages women to support one another through shared awareness—making it easier to avoid risk and respond to emergencies.
How to Make TRUalert Part of Your Routine
- Use it while commuting or walking alone
- Keep it on your home screen for quick access
- Share it with your roommates, friends, or siblings
- Set up a safety habit: check in on Safety Pulse before heading out
TRUalert fits seamlessly into your everyday life—without disrupting your privacy or requiring constant tracking.
Stay Safe, Stay Connected with TRUalert
Women deserve to feel confident in every setting. Whether you’re navigating city streets, heading to work early, or meeting someone new—TRUalert is your safety net.
Download TRUalert today
Take control of your personal security with on-demand support, real-time alerts, and tools designed with women in mind.
